In mid-2023 Mérat and Micarna’s Seafood Business Unit began working more closely together. Both parties hope that this new arrangement will help to grow their respective catering operations, especially BU Seafood’s services, and improve supply chain efficiency.
Before 2023, they had never worked together before. Today, Mérat and BU Seafood cooperate closely in a number of areas and make full use of existing synergies. The harmonisation has also allowed them to make swift and positive progress on their joint procurement plans.
Exploiting synergies within the Micarna Group
“This partnership opens the door to the mutual transfer of knowledge between Mérat and Micarna, and creates opportunities for both sides”, Reto Maurer, Head of BU Gastro Service/Mérat, explains.
Thanks to the new alliance, Mérat and BU Seafood are able to make the best possible use of existing synergies. BU Seafood selects and prepares products, while Mérat handles the logistics and invoicing side of operations. By working together, the two businesses are now able to meet their customers’ needs even more effectively than they did before. “The aim is to offer our customers much better value for money without sacrificing our regional roots”, Maurer notes.
Shared success
The savings generated by Mérat’s new structure are already being passed on to customers. In addition, BU Seafood’s huge warehouse in Zurich ensures optimal product availability and shorter delivery routes and lead times. Buoyed by the success of the new business arrangements, Mérat is determined to continue on this path and step up its cooperation with the Micarna Group in the coming year.